Volunteer Center Call to Action
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Client: Volunteer Center of Memphis, Doug Carpenter Advertising
Objective: Solicit volunteers for various organizations throughout Memphis and Shelby County. Challenge: Persuade citizens to give of themselves and not just their money. Point out that each of us has something unique to offer our community, and that often examination of our capabilities and resources will uncover possibilities that aren’t immediately obvious. Brochure Heading If you think you can’t make a difference, think again. Brochure Text In a time of complex, overwhelming problems, we’re constantly bombarded with news of drug abuse, homelessness, racial strife and despair. The troubles of the world can seem incurable, but closing our eyes to unpleasant situations won’t make them go away. Don’t wait for a solution. Our problems won’t be solved by charity alone – nor will they be solved by a single person or organization. The only solution is the active participation of each and every one of us. Individuals, social organizations and businesses must bond together as a true “community” and strive for positive social change. With energetic effort from our diverse private and public citizens, the potential for improvement is unlimited. Working toward a common goal, we can begin to effectively address our collective needs. If you think you can’t make a difference, think again. Each of us has a wealth of special resources that no one else possesses. If you can drive a car, read a book, carve a toy, dial a phone, smile a smile, prepare a meal, sweep a floor, teach a class, tell a joke, mow a lawn, hold a hand, build a house, speak a second language, sing a song or anything else you can imagine, there’s a place your skills are needed. No one else can do your part. The Volunteer Center makes it easy to participate. Regardless of your talents or the amount of time you can commit, we’ll find an opportunity that’s as rewarding for you as it is for the community. For every talent you possess, there’s a situation where you can significantly enhance someone else’s life. Each of us is unique. Only by combining our different abilities and interests can we make our community a better place to live. The Volunteer Center of Memphis The Volunteer Center of Memphis is a non-profit agency founded in 1976 by the Junior League of Memphis and the National Council of Jewish Women, Memphis Section. We mobilize people to deliver effective solutions that respond to community needs. We serve as the central clearinghouse for recruiting and referring volunteers for organizations throughout Memphis and Shelby County, and training other non-profit agencies in the proper utilization of these volunteers. Corporate Volunteer Council The Corporate Volunteer Council is an alliance of local businesses whose commitment to community goes beyond simple funding, to an investment of time and talent. The CVC pools resources, interests and expertise from the corporate community in order to provide meaningful service to make Memphis a better place to live and work. From top management right down the line, employee volunteers carry corporate goodwill out into the community through a partnership of shared responsibility that addresses basic human needs, serious social problems, and essential health, education and cultural services. CVC members employ the services of the Volunteer Center and support the Center in its mission to help meet community needs through the effective use of volunteers. Corporate Resources Community Resources serves as the hub department of the Volunteer Center, bringing individuals and organizations together to address community needs by: • Recruiting and directing adult and youth volunteers • Providing volunteer management training to agencies • Promoting volunteerism through the Volunteer Recognition Luncheon and other events • Maintaining a database for area agencies, a current listing of volunteer opportunities, and numerous volunteer resources available to Memphis. Volunteers in School Too often educators don’t have access to the materials that they need to properly prepare our children for the future. VIS offers educators an easy-to-use system to obtain the people, equipment, and processes they need to increase student achievement. There’s an old African proverb that states that it takes a whole village to raise a child. Empowering the whole community to participate meaningfully in the educational process of our children is central to the system. VIS is an intuitive and proactive approach to create a dynamic environment for effecting change. We're all in this together. The world our children inherit depends on the actions we take today. We can try to hide from our responsibilities, or we can strive to build a better future by adopting a philosophy of active participation in the community. There are enough problems to go around, but there are enough of us to solve them. Join us. Every day, someone in our community is doing something to light up another life. We all share the desire to do our part. Let us show you how to get involved. Call the Volunteer Center at 458-3288. |
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Ad Series Headings
"Behold I do not give lectures or a little charity, When I give I give myself." Walt Whitman (1819-1892) "Wealth to us is not mere material for vainglory but an opportunity for achievement and poverty we think it no disgrace to acknowledge but a real degradation to make no effort to overcome." Thucydides (460-400 B.C.) "I believe that every right implies a responsibility; every opportunity an obligation; every possession, a duty." John Davison Rockefeller, Jr. (1874-1960) "All this will not be finished in the first hundred days. Nor will it be finished in the first thousand days, nor in the life of this administration, nor even perhaps in our lifetime on this planet. But let us begin." John Fitzgerald Kennedy (1917-1963) "All together now..." John Lennon (1940-1980) & Paul McCartney (1942- ) Call to Action If you think you can’t make a difference, think again. Call 458-3288. |